Affluent families and individuals—including a smattering of mega-celebrities like a long-time residents.

Welcome to Montecito

A pocket of luxury caught between the magnificent Santa Ynez mountains and some of California’s most beautiful coastline.
Its name has become synonymous with wealth, but this serene seaside town isn’t at all about glitz and glamour like its Tinseltown neighbor 90 miles south (and in fact, some citizens decamp from Los Angeles to Montecito for precisely that reason). A town that neatly walks the line between sylvan and stylish, the neighborhood takes pains to remain semi-rural thanks to the active Montecito Association, which has been tasked since 1948 with maintaining its aesthetic beauty. People have been drawn to the area’s temperate weather and natural charisma since the early 1900s, when neighbor Santa Barbara was in its heyday as a nationally famous health resort.
Just east of Santa Barbara, Montecito’s eight square miles are flush with lavish estates, luxe compounds, and secluded manors. Affluent families and individuals—including a smattering of mega-celebrities like long-time resident Oprah Winfrey—call this seaside sanctum home. Built into the oak- and eucalyptus-laden foothills of the Santa Ynez mountains (Montecito means “little mountain” in Spanish), the peaceful town boasts several world-class resorts, top-of-the-line schools, country clubs, and a selection of high-end shops and restaurants.

What To Expect

An elite locale of understated elegance sans attitude, filled with quiet streets and gated estates.
Montecito may be home to the wealthy, but it’s not at all flashy, haughty, or gaudy. Residential streets are lushly tree-lined, estate entrances discreet, and the main streets’ bars, restaurants, and shops maintain a casual, relaxed vibe.

The Lifestyle

The townfolk mix along beaches and the two main streets, and it’s an unspoken rule that no one makes a fuss if a famous face is spotted.
Montecito residents greet the day over french toast at Jeannine’s, a local institution known for its informally elegant breakfast fare, then wander the main thoroughfares of Coast Village Road and the Upper Village to browse boutiques like Jenni Kayne and Maison K, linger at Butterfly or Miramar Beach come midday, then wrap up their evenings with a cocktail on the terrace of the Four Seasons Biltmore Hotel.

Unexpected Appeal

There’s plenty of places to see and be seen, from the Biltmore’s Bella Vista restaurant to celeb-studded Butterfly Beach.
Locals take advantage of the distinguished Four Seasons Biltmore Hotel’s Bella Vista restaurant—which hosts a legendary Sunday brunch—and may enjoy membership to the Coral Casino Beach and Cabana Club across the street. Outdoor terrace seats at either are key for people-watching while sipping on something cool and fruity.

The Market

Considered the crème de la crème of Santa Barbara County real estate, even teardowns go for millions.
Though gates and greenery keep most Montecito residences hidden, these bucolic hills hold wonders. Some of the earliest residents and many celebrated names in architecture (including Frank Lloyd Wright and George Washington Smith) have built everything from English manors, Normandy castles, Italian palazzos, Mediterranean villas, Cape Cod Colonials, and marble palaces. In addition to these sprawling estates, there’s also a handful of gated communities, high-end condominiums, and even charming cottages—some of which were once staff housing for the area mansions. Lot sizes are capped at eight acres, with none less than one.

You'll Fall In Love With

Sunny days, ocean breezes, beautiful scenery, and the pleasant pursuit of the high life.
With proximity to some of Santa Barbara’s most glorious beaches in the south, access to ribbon-like trails into the Santa Ynez mountains in the north, plus an array of sporting clubs, eclectic shops, and small eateries, Montecito has all the benefits of a holiday getaway with all the charm of home sweet home.
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Overview for MONTECITO, CA

9,638 people live in MONTECITO, where the median age is 32 and the average individual income is $35,973. Data provided by the U.S. Census Bureau.


Total Population

32 years

Median Age


Population Density Population Density This is the number of people per square mile in a neighborhood.


Average individual Income

Schools in MONTECITO, CA

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The following schools are within or nearby MONTECITO. The rating and statistics can serve as a starting point to make baseline comparisons on the right schools for your family. Data provided by the U.S. Census Bureau.
School rating
9th - 12th
Muraoka (Saburo) Elementary
K - 6th

Demographics and Employment Data for MONTECITO, CA

MONTECITO has 2,478 households, with an average household size of 4. Data provided by the U.S. Census Bureau. Here’s what the people living in MONTECITO do for work — and how long it takes them to get there. Data provided by the U.S. Census Bureau. 9,638 people call MONTECITO home. The population density is 10,317.049 and the largest age group is Data provided by the U.S. Census Bureau.


Total Population


Population Density Population Density This is the number of people per square mile in a neighborhood.


Median Age

51.87 / 48.13%

Men vs Women

Population by Age Group


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10-17 Years


18-24 Years


25-64 Years


65-74 Years


75+ Years

Education Level

  • Less Than 9th Grade
  • Associate Degree
  • Bachelor Degree

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Average individual Income

Households with Children

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Blue vs White Collar Workers

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Commute Time

0 to 14 Minutes
15 to 29 Minutes
30 to 59 Minutes
60+ Minutes

Work With Us

The Morehart Group has set a standard of excellence in the Santa Barbara and Montecito luxury real estate market. Offering a unique combination of local insight, unmatched experience, and global expertise, the group has a history of cultivating strong relationships within the local community.

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